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Questions 59~63 refer to the following information.
BRAND MANAGER
COMPANY BACKGROUND: The Juneco Company, expected earnings of approximately $40 million, seeks to increase marketing and product innovation efforts to significantly increase revenues within 1—2 years. Headquartered in upstate New York, Juneco manufactures kitchenware products and home security systems under several nationally recognized brand names. In addition to these major brands, Juneco produces similar products under private label programs for home improvement merchants.
RESPONSIBILITES: The brand manager's priority is to handle the heightening of product
recognition of Juneco's major accounts abroad. The brand manager position was created to build brand recognition in the marketing sector of Juneco's new International Division. The brand manager will spearhead efforts to foster growth in garden tool products.
Specific responsibilities include the following:
（1） Generate marketing plans and lead the development of new products.
（2） Increase public awareness of and demand for Juneco's products.
（3） Identify and evaluate market requirements and opportunities.
（4） Work closely with other members of the marketing department, as well as sales and sales operations departments to ensure achievement of company goals.
PROFESSIONAL EXPERIENCE AND PRESONAL QUALIFIES: The ideal candidate will have the following qualifications:
（1） 3~5 years' experience as brand manager in retail marketing；
（2） strong experience in analyzing current markets；
（3） outstanding verbal and written communication skills；
EDUCATIONAL BACKGROUND: An MA degree in Marketing is required； an MBA is a significant plus.
Upon receipt of application, confirmation letters will be sent to applicants via email.
Thereafter, priority applicants will be invited to meet with, Juneco's CEO and Chief Marketing Officer.
In which Juneco division will the successful applicant probably work?
Two years ago,Rupert Murdoch’s daughter,Elisabeth,spoke of the“unsettling dearth of integrity across so many of our institutions”.Integrity had collapsed,she argued,because of a collective acceptance that the only"sorting mechanism"in society should be profit and the market.But"it's us,human beings,we the people who create the society we want,not profit".
Driving her point home,she continued:“It’s increasingly apparent that the absence of purpose,of a moral language within government,media or business could become one of the most dangerous goals for capitalism and freedom.”This same absence of moral purpose was wounding companies such as News International,she thought,making it more likely that it would lose its way as it had with widespread illegal telephone hacking.
As the hacking trial concludes-finding guilty one ex-editor of the News of the World,Andy Coulson,for conspiring to hack phones,and finding his predecessor,Rebekah Brooks,innocent of the same charge-the wider issue of dearth of integrity still stands.Journalists are known to have hacked the phones of up to 5,500 people.This is hacking on an industrial scale,as was acknowledged by Glenn Mulcaire,the man hired by the News of the World in 2001 to be the point person for phone hacking.Others await trial.This saga still unfolds.
In many respects,the dearth of moral purpose frames not only the fact of such widespread phone hacking but the terms on which the trial took place.One of the astonishing revelations was how little Rebekah Brooks knew of what went on in her newsroom,how little she thought to ask and the fact that she never inquired how the stories arrived.The core of her successful defense was that she knew nothing.
In today’s world,it has become normal that well-paid executives should not be accountable for what happens in the organizations that they run.Perhaps we should not be so surprised.For a generation,the collective doctrine has been that the sorting mechanism of society should be profit.The words that have mattered are efficiency,flexibility,shareholder value,business-friendly,wealth generation,sales,impact and,in newspapers,circulation.Words degraded to the margin have been justice,fairness,tolerance,proportionality and accountability.
The purpose of editing the News of the World was not to promote reader understanding,to be fair in what was written or to betray any common humanity.It was to ruin lives in the quest for circulation and impact.Ms.Brooks may or may not have had suspicions about how her journalists got their stories,but she asked no questions,gave no instructions-nor received traceable,recorded answers.
Which of the following is suggested in the last paragraph?（ ）
Two years ago,Rupert Murdoch’s daughter,Elisabeth,spoke of the“unsettling dearth of integrity across so many of our institutions”.Integrity had collapsed,she argued,because of a collective acceptance that the only"sorting mechanism"in society should be profit and the market.But"it's us,human beings,we the people who create the society we want,not profit".
Driving her point home,she continued:“It’s increasingly apparent that the absence of purpose,of a moral language within government,media or business could become one of the most dangerous goals for capitalism and freedom.”This same absence of moral purpose was wounding companies such as News International,she thought,making it more likely that it would lose its way as it had with widespread illegal telephone hacking.
As the hacking trial concludes-finding guilty one ex-editor of the News of the World,Andy Coulson,for conspiring to hack phones,and finding his predecessor,Rebekah Brooks,innocent of the same charge-the wider issue of dearth of integrity still stands.Journalists are known to have hacked the phones of up to 5,500 people.This is hacking on an industrial scale,as was acknowledged by Glenn Mulcaire,the man hired by the News of the World in 2001 to be the point person for phone hacking.Others await trial.This saga still unfolds.
In many respects,the dearth of moral purpose frames not only the fact of such widespread phone hacking but the terms on which the trial took place.One of the astonishing revelations was how little Rebekah Brooks knew of what went on in her newsroom,how little she thought to ask and the fact that she never inquired how the stories arrived.The core of her successful defense was that she knew nothing.
In today’s world,it has become normal that well-paid executives should not be accountable for what happens in the organizations that they run.Perhaps we should not be so surprised.For a generation,the collective doctrine has been that the sorting mechanism of society should be profit.The words that have mattered are efficiency,flexibility,shareholder value,business-friendly,wealth generation,sales,impact and,in newspapers,circulation.Words degraded to the margin have been justice,fairness,tolerance,proportionality and accountability.
The purpose of editing the News of the World was not to promote reader understanding,to be fair in what was written or to betray any common humanity.It was to ruin lives in the quest for circulation and impact.Ms.Brooks may or may not have had suspicions about how her journalists got their stories,but she asked no questions,gave no instructions-nor received traceable,recorded answers.
The author holds that the current collective doctrine shows（ ）.
Two years ago,Rupert Murdoch’s daughter,Elisabeth,spoke of the“unsettling dearth of integrity across so many of our institutions”.Integrity had collapsed,she argued,because of a collective acceptance that the only"sorting mechanism"in society should be profit and the market.But"it's us,human beings,we the people who create the society we want,not profit".
Driving her point home,she continued:“It’s increasingly apparent that the absence of purpose,of a moral language within government,media or business could become one of the most dangerous goals for capitalism and freedom.”This same absence of moral purpose was wounding companies such as News International,she thought,making it more likely that it would lose its way as it had with widespread illegal telephone hacking.
As the hacking trial concludes-finding guilty one ex-editor of the News of the World,Andy Coulson,for conspiring to hack phones,and finding his predecessor,Rebekah Brooks,innocent of the same charge-the wider issue of dearth of integrity still stands.Journalists are known to have hacked the phones of up to 5,500 people.This is hacking on an industrial scale,as was acknowledged by Glenn Mulcaire,the man hired by the News of the World in 2001 to be the point person for phone hacking.Others await trial.This saga still unfolds.
In many respects,the dearth of moral purpose frames not only the fact of such widespread phone hacking but the terms on which the trial took place.One of the astonishing revelations was how little Rebekah Brooks knew of what went on in her newsroom,how little she thought to ask and the fact that she never inquired how the stories arrived.The core of her successful defense was that she knew nothing.
In today’s world,it has become normal that well-paid executives should not be accountable for what happens in the organizations that they run.Perhaps we should not be so surprised.For a generation,the collective doctrine has been that the sorting mechanism of society should be profit.The words that have mattered are efficiency,flexibility,shareholder value,business-friendly,wealth generation,sales,impact and,in newspapers,circulation.Words degraded to the margin have been justice,fairness,tolerance,proportionality and accountability.
The purpose of editing the News of the World was not to promote reader understanding,to be fair in what was written or to betray any common humanity.It was to ruin lives in the quest for circulation and impact.Ms.Brooks may or may not have had suspicions about how her journalists got their stories,but she asked no questions,gave no instructions-nor received traceable,recorded answers.
The author believes that Rebekah Brook’s defense（ ）.
Two years ago,Rupert Murdoch’s daughter,Elisabeth,spoke of the“unsettling dearth of integrity across so many of our institutions”.Integrity had collapsed,she argued,because of a collective acceptance that the only"sorting mechanism"in society should be profit and the market.But"it's us,human beings,we the people who create the society we want,not profit".
Driving her point home,she continued:“It’s increasingly apparent that the absence of purpose,of a moral language within government,media or business could become one of the most dangerous goals for capitalism and freedom.”This same absence of moral purpose was wounding companies such as News International,she thought,making it more likely that it would lose its way as it had with widespread illegal telephone hacking.
As the hacking trial concludes-finding guilty one ex-editor of the News of the World,Andy Coulson,for conspiring to hack phones,and finding his predecessor,Rebekah Brooks,innocent of the same charge-the wider issue of dearth of integrity still stands.Journalists are known to have hacked the phones of up to 5,500 people.This is hacking on an industrial scale,as was acknowledged by Glenn Mulcaire,the man hired by the News of the World in 2001 to be the point person for phone hacking.Others await trial.This saga still unfolds.
In many respects,the dearth of moral purpose frames not only the fact of such widespread phone hacking but the terms on which the trial took place.One of the astonishing revelations was how little Rebekah Brooks knew of what went on in her newsroom,how little she thought to ask and the fact that she never inquired how the stories arrived.The core of her successful defense was that she knew nothing.
In today’s world,it has become normal that well-paid executives should not be accountable for what happens in the organizations that they run.Perhaps we should not be so surprised.For a generation,the collective doctrine has been that the sorting mechanism of society should be profit.The words that have mattered are efficiency,flexibility,shareholder value,business-friendly,wealth generation,sales,impact and,in newspapers,circulation.Words degraded to the margin have been justice,fairness,tolerance,proportionality and accountability.
The purpose of editing the News of the World was not to promote reader understanding,to be fair in what was written or to betray any common humanity.It was to ruin lives in the quest for circulation and impact.Ms.Brooks may or may not have had suspicions about how her journalists got their stories,but she asked no questions,gave no instructions-nor received traceable,recorded answers.
It can be inferred from Paragraph 3 that（ ）.
Two years ago,Rupert Murdoch’s daughter,Elisabeth,spoke of the“unsettling dearth of integrity across so many of our institutions”.Integrity had collapsed,she argued,because of a collective acceptance that the only"sorting mechanism"in society should be profit and the market.But"it's us,human beings,we the people who create the society we want,not profit".
Driving her point home,she continued:“It’s increasingly apparent that the absence of purpose,of a moral language within government,media or business could become one of the most dangerous goals for capitalism and freedom.”This same absence of moral purpose was wounding companies such as News International,she thought,making it more likely that it would lose its way as it had with widespread illegal telephone hacking.
As the hacking trial concludes-finding guilty one ex-editor of the News of the World,Andy Coulson,for conspiring to hack phones,and finding his predecessor,Rebekah Brooks,innocent of the same charge-the wider issue of dearth of integrity still stands.Journalists are known to have hacked the phones of up to 5,500 people.This is hacking on an industrial scale,as was acknowledged by Glenn Mulcaire,the man hired by the News of the World in 2001 to be the point person for phone hacking.Others await trial.This saga still unfolds.
In many respects,the dearth of moral purpose frames not only the fact of such widespread phone hacking but the terms on which the trial took place.One of the astonishing revelations was how little Rebekah Brooks knew of what went on in her newsroom,how little she thought to ask and the fact that she never inquired how the stories arrived.The core of her successful defense was that she knew nothing.
In today’s world,it has become normal that well-paid executives should not be accountable for what happens in the organizations that they run.Perhaps we should not be so surprised.For a generation,the collective doctrine has been that the sorting mechanism of society should be profit.The words that have mattered are efficiency,flexibility,shareholder value,business-friendly,wealth generation,sales,impact and,in newspapers,circulation.Words degraded to the margin have been justice,fairness,tolerance,proportionality and accountability.
The purpose of editing the News of the World was not to promote reader understanding,to be fair in what was written or to betray any common humanity.It was to ruin lives in the quest for circulation and impact.Ms.Brooks may or may not have had suspicions about how her journalists got their stories,but she asked no questions,gave no instructions-nor received traceable,recorded answers.
According to the first two paragraphs,Elisabeth was upset by（ ）.
Let's face it.Gardening fanatics like nothing better than to have their hands stuck in the soil or to be trimming,pruning,or harvesting the fruits of their labors.But for once,here is an obsession which benefits the whole community by beautifying the environment and producing cooler,more fragrant,and cleaner air.To recognize that fact,the Tampa City Council has decided to award generous prizes to the most beautiful displays this spring.
RULES OF ENTRY
1.Sorry,but only residents of the City of Tampa are eligible.
2.Judges will be selected by the Tampa City Council on April 25,and no personal information about any judges will be provided by the council.Judges may not be contacted by any entrant.
3.The appointed judges have total discretion,and no correspondence will be entered into regarding judges'decisions.
4.As the main point of this contest is the beautification of Tampa,we require that all gardens entered in the competition be easily visible from the street.
5.Contestants are invited to enter one or more categories.First,second,and third place prizes will be awarded in each category:（See the application form for categories）.Judges may,where they see fit,change entries from one category to another.
6.Contestants should permit a council photographer to enter and take photographs for display at the final awards ceremony and exhibition on August 3.These photographs will remain council property.
7.Judges will assess each garden according to the following criteria:
（i）Overall design
（ii）Plant health
（iii）Color
（iv）Contribution to the streetscape
（v）Eco-friendliness
（See the application form for details.）
8.No entries will be accepted after 5:00 p.m.on Friday,May 12.
9.All gardens entered should be ready for judging by June l.Contestants will be given 24-hours'notice of the judges'intention to visit.
10.This competition is not open to council employees or their relatives,or employees of any agency contracted by the council,or judges or their relatives.
11.Please send your entries to:Tampa Garden Competition
Tampa City Council
1 Constitution Place
Tampa
The Tampa 2006 Beautiful Gardens Competition
When will the judging begin?
Let's face it.Gardening fanatics like nothing better than to have their hands stuck in the soil or to be trimming,pruning,or harvesting the fruits of their labors.But for once,here is an obsession which benefits the whole community by beautifying the environment and producing cooler,more fragrant,and cleaner air.To recognize that fact,the Tampa City Council has decided to award generous prizes to the most beautiful displays this spring.
RULES OF ENTRY
1.Sorry,but only residents of the City of Tampa are eligible.
2.Judges will be selected by the Tampa City Council on April 25,and no personal information about any judges will be provided by the council.Judges may not be contacted by any entrant.
3.The appointed judges have total discretion,and no correspondence will be entered into regarding judges'decisions.
4.As the main point of this contest is the beautification of Tampa,we require that all gardens entered in the competition be easily visible from the street.
5.Contestants are invited to enter one or more categories.First,second,and third place prizes will be awarded in each category:（See the application form for categories）.Judges may,where they see fit,change entries from one category to another.
6.Contestants should permit a council photographer to enter and take photographs for display at the final awards ceremony and exhibition on August 3.These photographs will remain council property.
7.Judges will assess each garden according to the following criteria:
（i）Overall design
（ii）Plant health
（iii）Color
（iv）Contribution to the streetscape
（v）Eco-friendliness
（See the application form for details.）
8.No entries will be accepted after 5:00 p.m.on Friday,May 12.
9.All gardens entered should be ready for judging by June l.Contestants will be given 24-hours'notice of the judges'intention to visit.
10.This competition is not open to council employees or their relatives,or employees of any agency contracted by the council,or judges or their relatives.
11.Please send your entries to:Tampa Garden Competition
Tampa City Council
1 Constitution Place
Tampa
The Tampa 2006 Beautiful Gardens Competition
Which of the following will NOT be evaluated by the judges?
Let's face it.Gardening fanatics like nothing better than to have their hands stuck in the soil or to be trimming,pruning,or harvesting the fruits of their labors.But for once,here is an obsession which benefits the whole community by beautifying the environment and producing cooler,more fragrant,and cleaner air.To recognize that fact,the Tampa City Council has decided to award generous prizes to the most beautiful displays this spring.
RULES OF ENTRY
1.Sorry,but only residents of the City of Tampa are eligible.
2.Judges will be selected by the Tampa City Council on April 25,and no personal information about any judges will be provided by the council.Judges may not be contacted by any entrant.
3.The appointed judges have total discretion,and no correspondence will be entered into regarding judges'decisions.
4.As the main point of this contest is the beautification of Tampa,we require that all gardens entered in the competition be easily visible from the street.
5.Contestants are invited to enter one or more categories.First,second,and third place prizes will be awarded in each category:（See the application form for categories）.Judges may,where they see fit,change entries from one category to another.
6.Contestants should permit a council photographer to enter and take photographs for display at the final awards ceremony and exhibition on August 3.These photographs will remain council property.
7.Judges will assess each garden according to the following criteria:
（i）Overall design
（ii）Plant health
（iii）Color
（iv）Contribution to the streetscape
（v）Eco-friendliness
（See the application form for details.）
8.No entries will be accepted after 5:00 p.m.on Friday,May 12.
9.All gardens entered should be ready for judging by June l.Contestants will be given 24-hours'notice of the judges'intention to visit.
10.This competition is not open to council employees or their relatives,or employees of any agency contracted by the council,or judges or their relatives.
11.Please send your entries to:Tampa Garden Competition
Tampa City Council
1 Constitution Place
Tampa
The Tampa 2006 Beautiful Gardens Competition
What condition is placed on those who wish to enter the contest?
Let's face it.Gardening fanatics like nothing better than to have their hands stuck in the soil or to be trimming,pruning,or harvesting the fruits of their labors.But for once,here is an obsession which benefits the whole community by beautifying the environment and producing cooler,more fragrant,and cleaner air.To recognize that fact,the Tampa City Council has decided to award generous prizes to the most beautiful displays this spring.
RULES OF ENTRY
1.Sorry,but only residents of the City of Tampa are eligible.
2.Judges will be selected by the Tampa City Council on April 25,and no personal information about any judges will be provided by the council.Judges may not be contacted by any entrant.
3.The appointed judges have total discretion,and no correspondence will be entered into regarding judges'decisions.
4.As the main point of this contest is the beautification of Tampa,we require that all gardens entered in the competition be easily visible from the street.
5.Contestants are invited to enter one or more categories.First,second,and third place prizes will be awarded in each category:（See the application form for categories）.Judges may,where they see fit,change entries from one category to another.
6.Contestants should permit a council photographer to enter and take photographs for display at the final awards ceremony and exhibition on August 3.These photographs will remain council property.
7.Judges will assess each garden according to the following criteria:
（i）Overall design
（ii）Plant health
（iii）Color
（iv）Contribution to the streetscape
（v）Eco-friendliness
（See the application form for details.）
8.No entries will be accepted after 5:00 p.m.on Friday,May 12.
9.All gardens entered should be ready for judging by June l.Contestants will be given 24-hours'notice of the judges'intention to visit.
10.This competition is not open to council employees or their relatives,or employees of any agency contracted by the council,or judges or their relatives.
11.Please send your entries to:Tampa Garden Competition
Tampa City Council
1 Constitution Place
Tampa
The Tampa 2006 Beautiful Gardens Competition
What is the main purpose of this competition?
Let's face it.Gardening fanatics like nothing better than to have their hands stuck in the soil or to be trimming,pruning,or harvesting the fruits of their labors.But for once,here is an obsession which benefits the whole community by beautifying the environment and producing cooler,more fragrant,and cleaner air.To recognize that fact,the Tampa City Council has decided to award generous prizes to the most beautiful displays this spring.
RULES OF ENTRY
1.Sorry,but only residents of the City of Tampa are eligible.
2.Judges will be selected by the Tampa City Council on April 25,and no personal information about any judges will be provided by the council.Judges may not be contacted by any entrant.
3.The appointed judges have total discretion,and no correspondence will be entered into regarding judges'decisions.
4.As the main point of this contest is the beautification of Tampa,we require that all gardens entered in the competition be easily visible from the street.
5.Contestants are invited to enter one or more categories.First,second,and third place prizes will be awarded in each category:（See the application form for categories）.Judges may,where they see fit,change entries from one category to another.
6.Contestants should permit a council photographer to enter and take photographs for display at the final awards ceremony and exhibition on August 3.These photographs will remain council property.
7.Judges will assess each garden according to the following criteria:
（i）Overall design
（ii）Plant health
（iii）Color
（iv）Contribution to the streetscape
（v）Eco-friendliness
（See the application form for details.）
8.No entries will be accepted after 5:00 p.m.on Friday,May 12.
9.All gardens entered should be ready for judging by June l.Contestants will be given 24-hours'notice of the judges'intention to visit.
10.This competition is not open to council employees or their relatives,or employees of any agency contracted by the council,or judges or their relatives.
11.Please send your entries to:Tampa Garden Competition
Tampa City Council
1 Constitution Place
Tampa
The Tampa 2006 Beautiful Gardens Competition
Who is the intended audience of this contest?
