资料:According to our research, Best Buy in China was perceived as being too expensive, with many of their products priced higher than in local markets. Why buy a Sony DVD player or Nokia phone at Best Buy when you can pay less for the exact same product at a local store?Consumers will only be willing to pay more, like at the Apple stores, if they are buying something they cannot get elsewhere.
While scales of economy have allowed big China stores in America to offer cheaper prices than niche players, local retailers in China are able to undercut prices because they pay less in salaries, benefits, rent, and electricity. Rampant piracy in China also means local computers shops are willing to install counterfeit Microsoft software in products, which makes it more appealing for customers.
Apart from failing to differentiate its product lines, Best Buy also made the mistake of focusing on building large flagship stores, like in the U.S, rather than smaller, conveniently located retail outlets. China may have one of the highest car adoption rates in the world, but its perennial traffic congestions and lack of parking mean consumers often prefer to shop closer to their homes. A government ban on free shopping bags have also resulted in consumers shopping more often, but buying less each time, further fueling the popularity of neighborhood stores.
What can be inferred from the third paragraph?
本题考查的是推理判断。
【关键词】inferred; the third paragraph
【主题句】第3自然段 Apart from failing to differentiate its product lines, Best Buy also made
the mistake of focusing on building large flagship stores, like in the U.S, rather than smaller, conveniently located retail outlets.China may have one of the highest car adoption rates in the world, but its perennial traffic congestion and lack of parking mean consumers often prefer to shop closer to their homes. A government ban on free shopping bags have also resulted in consumers shopping more often, but buying less each time, further fueling the popularity of neighborhood
stores. 除了未能对其产品线进行区分之外,百思买也犯了一个错误,即效仿美国专注于建设大型旗舰店,而不是打造更小巧、更便利的零售商店。中国可能是世界上汽车使用率最高的国家之一,但其常年的交通拥堵和停车位不足意味着消费者往往更喜欢在离家较近的地方购物。政府对免费购物袋的禁令也导致消费者购物更频繁,但每次购物的次数都减少了,这进一步刺激了社区商店的人气。
【解析】题干意为“从第3自然段可以推断出什么?” 选项A意为“在附近商店购物更多的是中国消费者的购物习惯”;选项B意为“大型旗舰店在中国不受欢迎”;选项C意为“美国人不喜欢小的,位置便利的零售店”;选项D意为“政府禁止免费购物袋阻碍了中国买家的积极性”。根据主题句,由于交通拥堵、停车位不足以及免费购物袋禁令使得消费者更愿意在社区附近购物,因此可推断选项A正确;选项B、C、D文章未提及,不符合题意。
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